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The First 10 Lessons Every Yearbook Adviser Should Teach: My "Bootcamp"
Starting a new yearbook class can feel a little like being handed the keys to a moving vehicle. There are deadlines to meet, events to cover, photos to take, pages to design, and a staff full of students who may have wildly different levels of experience. Some arrive ready to create. Others are still trying to figure out what yearbook students actually do. The temptation is to open the yearbook software immediately and start making pages. After all, the clock is already ticki
Christy Horton
2 hours ago10 min read


Why Every Yearbook Staff Needs a Style Guide
You’ve probably been here. The first round of spreads comes back, and every single one looks like it belongs in a different publication....
Christy Horton
Sep 17, 20253 min read


We've got our theme...or have we?
Struggling to understand, select, or develop theme? Here is a detailed overview and examples of some steps you can take to build theme cover to cover
Christy Horton
Sep 17, 20258 min read


Host an Award Night: Why Every Yearbook Staff Deserves a Year-End Awards Night
Yearbook is more than just deadlines and spreads—it’s a year-long labor of love. After countless hours of planning, writing, photographing, and designing, your staff deserves a celebration that honors both their hard work and the memories they’ve helped capture. That’s why hosting a Year-End Awards Night has become one of my favorite traditions. Make It Fun (and Delicious) We go all out for this event. Every year, I cater gourmet popcorn from a local shop—yes, all 100 flavors
Christy Horton
Sep 14, 20252 min read


Adviser Fun. We're Underpaid After All. Don't We Deserve It?
Sometimes, you just need a little humor to get through the grind of yearbook deadlines. One of my favorite ways to add some fun (and a good laugh) is by experimenting with AI image generation. Recently, I decided to imagine what life would look like if I were turned into my own action figure—complete with accessories that only a yearbook advisor would appreciate. The result? A photorealistic action figure, packaged like a real toy, but filled with inside jokes from the yearbo
Christy Horton
Sep 14, 20252 min read


Innovative Tools For Staying Organized in Yearbook Production
When it comes to producing a yearbook, creativity often takes center stage—but behind every great publication is a solid system of...
Christy Horton
Sep 13, 20254 min read


Playing On FOMO Set A New Sales Record For My Staff: Video Promo Ideas
Selling yearbooks isn’t just about transactions—it’s about creating a sense of urgency, excitement, and yes, even a little bit of fear of...
Christy Horton
Sep 13, 20252 min read


Ugh, Picture Day... Made YAY! With Fun Promo
Last year I started to expand our staff work to move off the printed page and on to social media. We began to create fun video slideshows...
Christy Horton
Sep 13, 20252 min read


And so it begins.... Strike a Pose: Yearbook-Inspired Icebreakers to Start the Year Right
The first day back sets the tone for your yearbook staff. You want energy, laughter, and a sense of community from the very beginning—not...
Christy Horton
Sep 13, 20253 min read


Ice Breaker 2.0: Salt and Pepper Activity
Find Your Match with Salt and Pepper: An Icebreaker for Building Connections and Practicing Interviewing After the energy of Strike a...
Christy Horton
Sep 13, 20252 min read


Make V.I.P. Vibes
Building Excitement and Prestige Around Your Yearbook Staff One of the best investments you can make in your yearbook program has nothing to do with cameras, computers, or even design—it’s about people. If you want a thriving, motivated, and proud yearbook staff, you have to create an atmosphere where your students feel valued, important, and even a little bit VIP. When staff members see themselves as storytellers, journalists, and leaders, that energy spreads throughout the
Christy Horton
Sep 13, 20252 min read
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